Why Is My Linkedin Campaign Active But Not Running

Why Is My Linkedin Campaign Active But Not Running

Why Is My Linkedin Campaign Active But Not RunningWhy Is My Linkedin Campaign Active But Not Running

You can likewise see whether the completion rate has increased or decreased, the length of time it takes for contacts to reach that goal, and you can search all contacts to see who did and didn’t reach the goal. ActiveCampaign’s Message Variables is my preferred feature. It saves me a lots of effort and time, and neither MailChimp nor ConvertKit (update: 9/2020 ConvertKit now has ” bits”) has an equivalent feature.

Let’s state you have the first name of only a few of your contacts, which is the case with my list. I typically do not require a very first name to sign up to my list, but sometimes I get a given name, such as when someone buys an item. Would not it be nice to greet your contacts by name, in the events when you have it? You can do this, but it’s troublesome.

I’m also filtering for generic terms added by other systems, such as a dash, or “Guest.” If they have a very first name, I state “Hey,” and after that their given name. If they do not, I just state “Hey there,” (Why Is My Linkedin Campaign Active But Not Running). By building a Message Variable in ActiveCampaign, I can easily alter my welcoming according to whether or not I have the contact’s first name.

Why Is My Linkedin Campaign Active But Not Running

I developed a variable that’s simply %greeting-hey%. If I have the contact’s name, it reveals up in the email. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables truly save me a great deal of time is by enabling me use the exact same automation over and over again for my webinars, and I can quickly alter out all of the details.

Why Is My Linkedin Campaign Active But Not RunningWhy Is My Linkedin Campaign Active But Not Running

Here are variables for a webinar I run called “Bust Through Creative Blocks.” You can see I have a lot of various variables here, such as the date and time of the webinar, the rate of the product, deal terms, discount coupon code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule modifications or offer modifications.

And here it is in an e-mail. This message variable enables me to quickly change out a countdown timer. I did point out earlier that a person of the cons of ActiveCampaign is their email modifying experience. I changed from MailChimp, and MailChimp takes place to have the very best email modifying experience. I truly like to send basic emails.

Why Is My Linkedin Campaign Active But Not Running

I’ve found that extremely tough to do with ActiveCampaign. For some time, I was editing emails in ActiveCampaign’s hybrid editor, which is rather cumbersome. For a very long time, I used ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was set off by a fundamental design template I developed. The user interface for the HTML editor looks like it was pulled from some totally free open-source project. Why Is My Linkedin Campaign Active But Not Running.

Nevertheless, including images is a little bit of a task. You have to select them from a file browser. There’s no drag and drop option. ActiveCampaign’s HTML e-mail editor requires that you make up completely in HTML. The alternative to this, if you wish to have control over the HTML, is to modify pure HTML, with a sneak peek on the side.

Adding images to ActiveCampaign’s rich full-screen editor is a clunky experience. You require separate text boxes for above and listed below the image. Lately I have actually started using ActiveCampaign’s abundant text editor. They have some great design templates, but I still desire to send the plainest e-mail possible. They do have some plain-looking e-mails, however they have some degree of very little format, which you can’t get rid of – Why Is My Linkedin Campaign Active But Not Running.

Why Is My Linkedin Campaign Active But Not Running

However, with some adjustments, I can make my email pretty standard. I can make it immediately take up the entire window, and I can modify the typography to be somewhat larger, and have a little more leading. The most aggravating part of ActiveCampaign’s rich full-screen editor is including images. Envision you have actually just typed out a fantastic email. Why Is My Linkedin Campaign Active But Not Running.

You can’t just include an image to a block of text. Rather, you need to develop two blocks of text: one for before the image, and one for after the image. If you have actually made any format changes, you’ll have to watch on those to remain consistent. That’s one thing to handle when you want to add one image, but when you want to add several, it ends up being a huge task.

They even have a fundamental mage editor where you can crop the image – Why Is My Linkedin Campaign Active But Not Running. MailChimp’s editor is the very best I’ve seen in all of the email marketing platforms I’ve tried. You have access to the underlying code, so you can produce a genuinely plain e-mail, supplied you make a fundamental template first.

Why Is My Linkedin Campaign Active But Not Running

MailChimp’s integrated image editor is extremely powerful. You can resize, crop, and add customized text to your images. I miss MailChimp’s email-editing experience (Why Is My Linkedin Campaign Active But Not Running). It would save me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can develop on ActiveCampaign more than offset that possible time cost savings.

ConvertKit’s e-mail editing experience is extremely plain, however simple to navigate. Their design templates are limited, which is fine with me, however their e-mail modifying experience is slightly easier in that you can produce inline images, and you can create an absolutely plain email, and even edit the underlying HTML. If you wish to make some quick edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click on an email, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they indicated to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wanted to switch back and forth between numerous e-mails, I would intuitively be inclined open the very same automation in different tabs, then open the particular emails from each of those tabs.

Why Is My Linkedin Campaign Active But Not Running

In the Automations section, there’s a “Manage Messages” location. From here, you can see all of the messages in each of your automations. You can edit every one, or you can Command + Click to open each in a brand-new tab to more quickly edit your entire sequence. Why Is My Linkedin Campaign Active But Not Running. Contrast that with ConvertKit’s Sequences.

Once again, it would save me a lot of time to have ConvertKit’s automation email modifying experience on ActiveCampaign – Why Is My Linkedin Campaign Active But Not Running. However picking an email marketing platform resembles choosing a partner. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced segmentation. Speaking of division, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has actually limited segmentation choices.

You can integrate attributes with an AND/OR operator, and you can blend and match those groups of characteristics with another AND/OR operator. With MailChimp, you can just segment by AND/OR, nevertheless MailChimp’s Pro plan allows more sophisticated segmenting, for an extra $199 a month. In my search for the perfect e-mail marketing platform, I saw numerous others, a few of which I’ve currently pointed out.

Why Is My Linkedin Campaign Active But Not Running

ConvertKit. If I weren’t on ActiveCampaign, I would probably be using ConvertKit. Their automations are a lot easier to construct, though they aren’t as flexible as ActiveCampaign’s, and their divisions options aren’t as advanced either. They likewise do not have objective tracking, or Message Variables. MailChimp. You already know that I switched from MailChimp to ActiveCampaign.