How To Connect Active Campaign And Woocommerce

How To Connect Active Campaign And Woocommerce

How To Connect Active Campaign And WoocommerceHow To Connect Active Campaign And Woocommerce

You can likewise see whether the completion rate has increased or reduced, the length of time it considers contacts to reach that objective, and you can search all contacts to see who did and didn’t reach the goal. ActiveCampaign’s Message Variables is my favorite function. It conserves me a load of time and effort, and neither MailChimp nor ConvertKit (update: 9/2020 ConvertKit now has ” snippets”) has a comparable feature.

Let’s say you have the very first name of just a few of your contacts, which is the case with my list. I usually do not require a first name to sign up to my list, however sometimes I get a first name, such as when somebody purchases a product. Would not it be good to greet your contacts by name, in the cases when you have it? You can do this, however it’s troublesome.

I’m also filtering for generic terms added by other systems, such as a dash, or “Guest.” If they have a very first name, I state “Hey,” and then their first name. If they don’t, I simply say “Hey there,” (How To Connect Active Campaign And Woocommerce). By developing a Message Variable in ActiveCampaign, I can easily alter my welcoming according to whether I have the contact’s first name.

How To Connect Active Campaign And Woocommerce

I created a variable that’s simply %greeting-hey%. If I have the contact’s name, it appears in the e-mail. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables really conserve me a great deal of time is by enabling me utilize the very same automation over and over again for my webinars, and I can quickly alter out all of the details.

How To Connect Active Campaign And WoocommerceHow To Connect Active Campaign And Woocommerce

Here vary for a webinar I run called “Bust Through Creative Blocks.” You can see I have a bunch of various variables here, such as the date and time of the webinar, the price of the item, offer terms, coupon code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule modifications or deal changes.

And here it is in an e-mail. This message variable enables me to quickly change out a countdown timer. I did point out earlier that a person of the cons of ActiveCampaign is their email editing experience. I changed from MailChimp, and MailChimp occurs to have the very best e-mail modifying experience. I really like to send easy e-mails.

How To Connect Active Campaign And Woocommerce

I have actually discovered that extremely tough to do with ActiveCampaign. For some time, I was editing e-mails in ActiveCampaign’s hybrid editor, which is rather clunky. For a very long time, I utilized ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was activated by a basic design template I produced. The interface for the HTML editor looks like it was pulled from some totally free open-source job. How To Connect Active Campaign And Woocommerce.

Nevertheless, including images is a little bit of a chore. You have to choose them from a file internet browser. There’s no drag and drop alternative. ActiveCampaign’s HTML e-mail editor requires that you make up completely in HTML. The alternative to this, if you desire to have control over the HTML, is to edit pure HTML, with a preview on the side.

Including images to ActiveCampaign’s abundant full-screen editor is a clunky experience. You need different text boxes for above and below the image. Lately I have actually started using ActiveCampaign’s abundant text editor. They have some nice design templates, however I still wish to send the simplest email possible. They do have some plain-looking e-mails, but they have some degree of minimal formatting, which you can’t get rid of – How To Connect Active Campaign And Woocommerce.

How To Connect Active Campaign And Woocommerce

But, with some changes, I can make my email pretty basic. I can make it instantly use up the whole window, and I can tweak the typography to be somewhat bigger, and have a little bit more leading. The most aggravating part of ActiveCampaign’s rich text editor is including images. Imagine you’ve simply typed out a fantastic e-mail. How To Connect Active Campaign And Woocommerce.

You can’t merely add an image to a block of text. Instead, you need to produce two blocks of text: one for before the image, and one for after the image. If you have actually made any format changes, you’ll need to watch on those to stay constant. That’s one thing to deal with when you desire to add one image, but when you wish to include several, it becomes a big task.

They even have a basic mage editor where you can crop the image – How To Connect Active Campaign And Woocommerce. MailChimp’s editor is the finest I have actually seen in all of the email marketing platforms I’ve tried. You have access to the underlying code, so you can develop a genuinely plain e-mail, offered you make a basic design template initially.

How To Connect Active Campaign And Woocommerce

MailChimp’s built-in image editor is extremely powerful. You can resize, crop, and include customized text to your images. I miss out on MailChimp’s email-editing experience (How To Connect Active Campaign And Woocommerce). It would conserve me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can develop on ActiveCampaign more than make up for that prospective time cost savings.

ConvertKit’s email editing experience is very plain, however easy to navigate. Their templates are restricted, which is great with me, but their e-mail modifying experience is a little much easier in that you can produce inline images, and you can create a totally plain e-mail, and even edit the underlying HTML. If you want to make some quick edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click on an email, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they meant to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wanted to change back and forth in between various e-mails, I would intuitively be inclined open the exact same automation in numerous tabs, then open the particular e-mails from each of those tabs.

How To Connect Active Campaign And Woocommerce

In the Automations area, there’s a “Handle Messages” area. From here, you can see all of the messages in each of your automations. You can modify every one, or you can Command + Click to open each in a brand-new tab to more easily modify your whole sequence. How To Connect Active Campaign And Woocommerce. Contrast that with ConvertKit’s Series.

Once again, it would conserve me a lot of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign – How To Connect Active Campaign And Woocommerce. But choosing an email marketing platform resembles selecting a spouse. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced division. Mentioning division, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has actually restricted segmentation options.

You can integrate characteristics with an AND/OR operator, and you can mix and match those groups of traits with another AND/OR operator. With MailChimp, you can just section by AND/OR, however MailChimp’s Pro strategy permits more sophisticated segmenting, for an extra $199 a month. In my search for the best email marketing platform, I saw lots of others, a few of which I have actually currently mentioned.

How To Connect Active Campaign And Woocommerce

ConvertKit. If I weren’t on ActiveCampaign, I would probably be using ConvertKit. Their automations are much simpler to build, though they aren’t as versatile as ActiveCampaign’s, and their segmentations choices aren’t as sophisticated either. They also do not have goal tracking, or Message Variables. MailChimp. You already know that I switched from MailChimp to ActiveCampaign.