How To Add Tag In Active Campaign Based On Acuity Appointment Type

How To Add Tag In Active Campaign Based On Acuity Appointment Type

How To Add Tag In Active Campaign Based On Acuity Appointment TypeHow To Add Tag In Active Campaign Based On Acuity Appointment Type

You can likewise see whether the completion rate has increased or decreased, how long it takes for contacts to reach that objective, and you can search all contacts to see who did and didn’t reach the objective. ActiveCampaign’s Message Variables is my preferred function. It saves me a lots of time and effort, and neither MailChimp nor ConvertKit (upgrade: 9/2020 ConvertKit now has ” snippets”) has a comparable function.

Let’s state you have the very first name of just some of your contacts, which is the case with my list. I typically don’t need a given name to sign up to my list, however in some cases I get a given name, such as when somebody purchases an item. Wouldn’t it be great to welcome your contacts by name, in the cases when you have it? You can do this, but it’s troublesome.

I’m also filtering for generic terms included by other systems, such as a dash, or “Visitor.” If they have a very first name, I state “Hey,” and after that their given name. If they do not, I simply state “Hey there,” (How To Add Tag In Active Campaign Based On Acuity Appointment Type). By constructing a Message Variable in ActiveCampaign, I can quickly change my welcoming according to whether I have the contact’s first name.

How To Add Tag In Active Campaign Based On Acuity Appointment Type

I produced a variable that’s simply %greeting-hey%. If I have the contact’s name, it reveals up in the email. If I don’t have the contact’s name, it defaults to “Hey,”. Where Message Variables really conserve me a lot of time is by enabling me utilize the very same automation over and over once again for my webinars, and I can rapidly change out all of the information.

How To Add Tag In Active Campaign Based On Acuity Appointment TypeHow To Add Tag In Active Campaign Based On Acuity Appointment Type

Here are variables for a webinar I run called “Bust Through Creative Blocks.” You can see I have a lot of different variables here, such as the date and time of the webinar, the rate of the item, deal terms, coupon code, and more. Each time I run a brand-new webinar, I can change each of these variables to match any schedule changes or deal changes.

And here it is in an email. This message variable allows me to quickly change out a countdown timer. I did discuss earlier that one of the cons of ActiveCampaign is their email modifying experience. I changed from MailChimp, and MailChimp occurs to have the very best e-mail editing experience. I truly like to send out basic emails.

How To Add Tag In Active Campaign Based On Acuity Appointment Type

I have actually found that really difficult to do with ActiveCampaign. For awhile, I was modifying e-mails in ActiveCampaign’s hybrid editor, which is quite cumbersome. For a long time, I utilized ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was activated by a standard design template I created. The user interface for the HTML editor appears like it was pulled from some free open-source project. How To Add Tag In Active Campaign Based On Acuity Appointment Type.

Nevertheless, adding images is a bit of a chore. You have to select them from a file browser. There’s no drag and drop alternative. ActiveCampaign’s HTML e-mail editor requires that you compose entirely in HTML. The option to this, if you wish to have control over the HTML, is to modify pure HTML, with a preview on the side.

Including images to ActiveCampaign’s abundant full-screen editor is a cumbersome experience. You need separate text boxes for above and listed below the image. Recently I have started using ActiveCampaign’s abundant text editor. They have some good templates, however I still wish to send the plainest e-mail possible. They do have some plain-looking e-mails, but they have some degree of very little format, which you can’t get rid of – How To Add Tag In Active Campaign Based On Acuity Appointment Type.

How To Add Tag In Active Campaign Based On Acuity Appointment Type

But, with some adjustments, I can make my e-mail quite fundamental. I can make it immediately use up the whole window, and I can tweak the typography to be slightly larger, and have a bit more prominent. The most frustrating part of ActiveCampaign’s rich text editor is adding images. Envision you have actually just typed out a fantastic e-mail. How To Add Tag In Active Campaign Based On Acuity Appointment Type.

You can’t merely add an image to a block of text. Rather, you need to create two blocks of text: one for prior to the image, and one for after the image. If you’ve made any format changes, you’ll have to keep an eye on those to remain constant. That’s one thing to handle when you wish to include one image, but when you wish to include a number of, it becomes a huge task.

They even have a fundamental mage editor where you can crop the image – How To Add Tag In Active Campaign Based On Acuity Appointment Type. MailChimp’s editor is the very best I have actually seen in all of the e-mail marketing platforms I have actually tried. You have access to the underlying code, so you can develop a truly plain email, provided you make a standard design template initially.

How To Add Tag In Active Campaign Based On Acuity Appointment Type

MailChimp’s integrated image editor is exceptionally powerful. You can resize, crop, and include custom-made text to your images. I miss MailChimp’s email-editing experience (How To Add Tag In Active Campaign Based On Acuity Appointment Type). It would conserve me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can develop on ActiveCampaign more than make up for that possible time savings.

ConvertKit’s e-mail modifying experience is very plain, but easy to navigate. Their templates are limited, which is fine with me, however their e-mail modifying experience is somewhat simpler because you can develop inline images, and you can develop an absolutely plain e-mail, and even edit the underlying HTML. If you wish to make some fast edits to some e-mails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click on an email, and it takes me to the editor for that e-mail. Note that I can’t even Command + Click to open it in another tab. Whether they suggested to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I desired to switch backward and forward between various e-mails, I would intuitively be inclined open the same automation in numerous tabs, then open the particular emails from each of those tabs.

How To Add Tag In Active Campaign Based On Acuity Appointment Type

In the Automations area, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can modify each one, or you can Command + Click to open each in a new tab to more quickly edit your entire series. How To Add Tag In Active Campaign Based On Acuity Appointment Type. Contrast that with ConvertKit’s Series.

Once again, it would save me a lot of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign – How To Add Tag In Active Campaign Based On Acuity Appointment Type. However selecting an e-mail marketing platform is like picking a partner. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced division. Mentioning division, another factor I changed from MailChimp to ActiveCampaign was that MailChimp has restricted segmentation alternatives.

You can integrate qualities with an AND/OR operator, and you can mix and match those groups of traits with another AND/OR operator. With MailChimp, you can only segment by AND/OR, nevertheless MailChimp’s Pro strategy allows more advanced segmenting, for an additional $199 a month. In my look for the ideal e-mail marketing platform, I saw lots of others, some of which I’ve already discussed.

How To Add Tag In Active Campaign Based On Acuity Appointment Type

ConvertKit. If I weren’t on ActiveCampaign, I would probably be utilizing ConvertKit. Their automations are much easier to develop, though they aren’t as flexible as ActiveCampaign’s, and their divisions choices aren’t as sophisticated either. They also don’t have objective tracking, or Message Variables. MailChimp. You currently understand that I switched from MailChimp to ActiveCampaign.