How Do I Access The Content Library In Active Campaign?

How Do I Access The Content Library In Active Campaign?

How Do I Access The Content Library In Active Campaign?How Do I Access The Content Library In Active Campaign?

You can likewise see whether the conclusion rate has actually increased or reduced, for how long it takes for contacts to reach that goal, and you can search all contacts to see who did and didn’t reach the goal. ActiveCampaign’s Message Variables is my preferred function. It conserves me a lots of time and effort, and neither MailChimp nor ConvertKit (update: 9/2020 ConvertKit now has ” bits”) has a comparable feature.

Let’s say you have the given name of just a few of your contacts, which holds true with my list. I generally don’t need a given name to sign up to my list, but in some cases I get a given name, such as when someone buys a product. Wouldn’t it be nice to welcome your contacts by name, in the events when you have it? You can do this, but it’s troublesome.

I’m likewise filtering for generic terms added by other systems, such as a dash, or “Visitor.” If they have a given name, I say “Hey,” and then their very first name. If they do not, I simply state “Hey there,” (How Do I Access The Content Library In Active Campaign?). By constructing a Message Variable in ActiveCampaign, I can easily alter my greeting according to whether I have the contact’s first name.

How Do I Access The Content Library In Active Campaign?

I created a variable that’s just %greeting-hey%. If I have the contact’s name, it reveals up in the email. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables actually conserve me a great deal of time is by enabling me use the very same automation over and over again for my webinars, and I can quickly alter out all of the details.

How Do I Access The Content Library In Active Campaign?How Do I Access The Content Library In Active Campaign?

Here vary for a webinar I run called “Bust Through Creative Blocks.” You can see I have a lot of different variables here, such as the date and time of the webinar, the rate of the product, deal terms, voucher code, and more. Each time I run a new webinar, I can change each of these variables to match any schedule changes or deal changes.

And here it is in an e-mail. This message variable enables me to easily change out a countdown timer. I did point out earlier that one of the cons of ActiveCampaign is their email editing experience. I switched from MailChimp, and MailChimp occurs to have the best e-mail modifying experience. I truly like to send easy emails.

How Do I Access The Content Library In Active Campaign?

I’ve found that extremely hard to do with ActiveCampaign. For awhile, I was modifying emails in ActiveCampaign’s hybrid editor, which is quite cumbersome. For a long period of time, I used ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was set off by a standard design template I developed. The interface for the HTML editor appears like it was pulled from some totally free open-source task. How Do I Access The Content Library In Active Campaign?.

However, including images is a bit of a task. You need to choose them from a file internet browser. There’s no drag and drop choice. ActiveCampaign’s HTML e-mail editor requires that you make up entirely in HTML. The option to this, if you desire to have control over the HTML, is to edit pure HTML, with a preview on the side.

Adding images to ActiveCampaign’s rich text editor is a cumbersome experience. You need separate text boxes for above and listed below the image. Lately I have started utilizing ActiveCampaign’s abundant text editor. They have some great templates, but I still wish to send the simplest e-mail possible. They do have some plain-looking e-mails, however they have some degree of very little format, which you can’t eliminate – How Do I Access The Content Library In Active Campaign?.

How Do I Access The Content Library In Active Campaign?

However, with some changes, I can make my e-mail quite basic. I can make it instantly use up the whole window, and I can modify the typography to be slightly larger, and have a little more prominent. The most frustrating part of ActiveCampaign’s abundant text editor is including images. Imagine you’ve just typed out a great email. How Do I Access The Content Library In Active Campaign?.

You can’t just include an image to a block of text. Instead, you need to develop 2 blocks of text: one for before the image, and one for after the image. If you have actually made any format modifications, you’ll need to keep an eye on those to remain constant. That’s something to deal with when you desire to add one image, however when you wish to add several, it ends up being a huge task.

They even have a standard mage editor where you can crop the image – How Do I Access The Content Library In Active Campaign?. MailChimp’s editor is the best I’ve seen in all of the email marketing platforms I have actually tried. You have access to the underlying code, so you can produce a genuinely plain email, provided you make a basic template initially.

How Do I Access The Content Library In Active Campaign?

MailChimp’s integrated image editor is very powerful. You can resize, crop, and add custom-made text to your images. I miss out on MailChimp’s email-editing experience (How Do I Access The Content Library In Active Campaign?). It would save me a little time to have that very same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than make up for that potential time cost savings.

ConvertKit’s e-mail modifying experience is very plain, but easy to navigate. Their templates are restricted, which is fine with me, however their email modifying experience is somewhat simpler in that you can develop inline images, and you can produce an absolutely plain email, and even edit the underlying HTML. If you desire to make some fast edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click on an e-mail, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they meant to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wanted to switch back and forth between numerous e-mails, I would intuitively be inclined open the exact same automation in different tabs, then open the respective emails from each of those tabs.

How Do I Access The Content Library In Active Campaign?

In the Automations area, there’s a “Handle Messages” area. From here, you can see all of the messages in each of your automations. You can modify every one, or you can Command + Click to open each in a new tab to more quickly modify your entire series. How Do I Access The Content Library In Active Campaign?. Contrast that with ConvertKit’s Series.

Once again, it would conserve me a lot of time to have ConvertKit’s automation email editing experience on ActiveCampaign – How Do I Access The Content Library In Active Campaign?. But choosing an email marketing platform is like selecting a partner. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Speaking of segmentation, another factor I switched from MailChimp to ActiveCampaign was that MailChimp has actually limited division choices.

You can combine characteristics with an AND/OR operator, and you can blend and match those groups of traits with another AND/OR operator. With MailChimp, you can only sector by AND/OR, nevertheless MailChimp’s Pro plan allows more advanced segmenting, for an additional $199 a month. In my search for the perfect email marketing platform, I saw numerous others, a few of which I have actually currently mentioned.

How Do I Access The Content Library In Active Campaign?

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are a lot easier to develop, though they aren’t as versatile as ActiveCampaign’s, and their divisions options aren’t as advanced either. They likewise do not have objective tracking, or Message Variables. MailChimp. You already know that I changed from MailChimp to ActiveCampaign.

How Do I Access The Content Library In Active Campaign?

How Do I Access The Content Library In Active Campaign?

How Do I Access The Content Library In Active Campaign?How Do I Access The Content Library In Active Campaign?

You can likewise see whether the completion rate has increased or decreased, how long it considers contacts to reach that goal, and you can browse all contacts to see who did and didn’t reach the goal. ActiveCampaign’s Message Variables is my favorite feature. It saves me a lots of effort and time, and neither MailChimp nor ConvertKit (upgrade: 9/2020 ConvertKit now has ” bits”) has an equivalent function.

Let’s say you have the first name of just some of your contacts, which is the case with my list. I normally do not require a very first name to register to my list, but sometimes I get a first name, such as when somebody purchases a product. Wouldn’t it be good to greet your contacts by name, in the events when you have it? You can do this, however it’s cumbersome.

I’m also filtering for generic terms added by other systems, such as a dash, or “Guest.” If they have a given name, I state “Hey,” and after that their given name. If they do not, I just state “Hey there,” (How Do I Access The Content Library In Active Campaign?). By developing a Message Variable in ActiveCampaign, I can quickly change my welcoming according to whether I have the contact’s given name.

How Do I Access The Content Library In Active Campaign?

I created a variable that’s merely %greeting-hey%. If I have the contact’s name, it appears in the e-mail. If I don’t have the contact’s name, it defaults to “Hey,”. Where Message Variables actually save me a lot of time is by allowing me use the same automation over and over again for my webinars, and I can quickly alter out all of the details.

How Do I Access The Content Library In Active Campaign?How Do I Access The Content Library In Active Campaign?

Here are variables for a webinar I run called “Bust Through Creative Blocks.” You can see I have a lot of different variables here, such as the date and time of the webinar, the rate of the item, offer terms, voucher code, and more. Each time I run a new webinar, I can change each of these variables to match any schedule modifications or deal modifications.

And here it remains in an e-mail. This message variable allows me to easily change out a countdown timer. I did mention earlier that one of the cons of ActiveCampaign is their e-mail editing experience. I switched from MailChimp, and MailChimp takes place to have the finest email editing experience. I truly like to send easy emails.

How Do I Access The Content Library In Active Campaign?

I’ve found that really hard to do with ActiveCampaign. For awhile, I was modifying e-mails in ActiveCampaign’s hybrid editor, which is rather clunky. For a long period of time, I used ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was set off by a basic design template I developed. The user interface for the HTML editor appears like it was pulled from some free open-source project. How Do I Access The Content Library In Active Campaign?.

However, including images is a little a chore. You have to choose them from a file internet browser. There’s no drag and drop alternative. ActiveCampaign’s HTML email editor needs that you make up totally in HTML. The alternative to this, if you wish to have control over the HTML, is to modify pure HTML, with a sneak peek on the side.

Including images to ActiveCampaign’s abundant text editor is a cumbersome experience. You need different text boxes for above and below the image. Recently I have actually started utilizing ActiveCampaign’s rich text editor. They have some good design templates, but I still wish to send out the plainest e-mail possible. They do have some plain-looking e-mails, however they have some degree of very little formatting, which you can’t get rid of – How Do I Access The Content Library In Active Campaign?.

How Do I Access The Content Library In Active Campaign?

However, with some modifications, I can make my e-mail pretty basic. I can make it automatically use up the entire window, and I can modify the typography to be a little bigger, and have a bit more leading. The most frustrating part of ActiveCampaign’s rich full-screen editor is including images. Imagine you’ve simply typed out a fantastic email. How Do I Access The Content Library In Active Campaign?.

You can’t simply include an image to a block of text. Instead, you have to develop two blocks of text: one for prior to the image, and one for after the image. If you’ve made any formatting changes, you’ll have to keep an eye on those to remain constant. That’s one thing to handle when you want to add one image, however when you want to include a number of, it becomes a huge task.

They even have a fundamental mage editor where you can crop the image – How Do I Access The Content Library In Active Campaign?. MailChimp’s editor is the very best I’ve seen in all of the email marketing platforms I have actually attempted. You have access to the underlying code, so you can create a genuinely plain email, offered you make a basic design template initially.

How Do I Access The Content Library In Active Campaign?

MailChimp’s built-in image editor is very powerful. You can resize, crop, and add custom-made text to your images. I miss out on MailChimp’s email-editing experience (How Do I Access The Content Library In Active Campaign?). It would save me a little time to have that very same experience on ActiveCampaign. But the highly-customizable automations I can build on ActiveCampaign more than offset that potential time savings.

ConvertKit’s email modifying experience is extremely plain, however easy to browse. Their design templates are restricted, which is fine with me, but their e-mail modifying experience is a little easier in that you can develop inline images, and you can create a totally plain email, and even modify the underlying HTML. If you wish to make some fast edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an email, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they implied to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wanted to change back and forth in between various emails, I would intuitively be inclined open the exact same automation in various tabs, then open the particular e-mails from each of those tabs.

How Do I Access The Content Library In Active Campaign?

In the Automations section, there’s a “Handle Messages” area. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a new tab to more quickly edit your whole sequence. How Do I Access The Content Library In Active Campaign?. Contrast that with ConvertKit’s Sequences.

Once again, it would save me a lot of time to have ConvertKit’s automation e-mail editing experience on ActiveCampaign – How Do I Access The Content Library In Active Campaign?. However selecting an email marketing platform is like picking a partner. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Mentioning division, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has limited division alternatives.

You can combine qualities with an AND/OR operator, and you can blend and match those groups of characteristics with another AND/OR operator. With MailChimp, you can just sector by AND/OR, however MailChimp’s Pro strategy allows more advanced segmenting, for an additional $199 a month. In my search for the perfect e-mail marketing platform, I saw lots of others, a few of which I have actually currently discussed.

How Do I Access The Content Library In Active Campaign?

ConvertKit. If I weren’t on ActiveCampaign, I would probably be using ConvertKit. Their automations are a lot easier to develop, though they aren’t as flexible as ActiveCampaign’s, and their divisions options aren’t as advanced either. They also don’t have objective tracking, or Message Variables. MailChimp. You currently understand that I switched from MailChimp to ActiveCampaign.