Can You Change A Field Type In Active Campaign?

Can You Change A Field Type In Active Campaign?

Can You Change A Field Type In Active Campaign?Can You Change A Field Type In Active Campaign?

You can also see whether the completion rate has actually increased or reduced, how long it takes for contacts to reach that objective, and you can search all contacts to see who did and didn’t reach the objective. ActiveCampaign’s Message Variables is my favorite function. It saves me a lots of effort and time, and neither MailChimp nor ConvertKit (upgrade: 9/2020 ConvertKit now has ” bits”) has a comparable function.

Let’s say you have the given name of just some of your contacts, which holds true with my list. I normally don’t need a first name to register to my list, but in some cases I get a first name, such as when someone purchases a product. Wouldn’t it be good to welcome your contacts by name, in the events when you have it? You can do this, however it’s troublesome.

I’m likewise filtering for generic terms added by other systems, such as a dash, or “Visitor.” If they have a first name, I state “Hey,” and then their given name. If they do not, I just say “Hey there,” (Can You Change A Field Type In Active Campaign?). By constructing a Message Variable in ActiveCampaign, I can quickly change my welcoming according to whether or not I have the contact’s first name.

Can You Change A Field Type In Active Campaign?

I developed a variable that’s just %greeting-hey%. If I have the contact’s name, it appears in the e-mail. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables truly save me a lot of time is by enabling me utilize the same automation over and over again for my webinars, and I can quickly change out all of the information.

Can You Change A Field Type In Active Campaign?Can You Change A Field Type In Active Campaign?

Here vary for a webinar I run called “Bust Through Creative Blocks.” You can see I have a bunch of different variables here, such as the date and time of the webinar, the price of the product, offer terms, coupon code, and more. Each time I run a brand-new webinar, I can alter each of these variables to match any schedule changes or deal modifications.

And here it remains in an email. This message variable enables me to quickly change out a countdown timer. I did mention earlier that one of the cons of ActiveCampaign is their email modifying experience. I switched from MailChimp, and MailChimp takes place to have the very best email modifying experience. I truly like to send easy emails.

Can You Change A Field Type In Active Campaign?

I’ve found that extremely difficult to do with ActiveCampaign. For awhile, I was editing emails in ActiveCampaign’s hybrid editor, which is quite cumbersome. For a long time, I utilized ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was activated by a fundamental template I developed. The user interface for the HTML editor looks like it was pulled from some complimentary open-source task. Can You Change A Field Type In Active Campaign?.

Nevertheless, adding images is a bit of a chore. You have to select them from a file web browser. There’s no drag and drop alternative. ActiveCampaign’s HTML email editor needs that you make up completely in HTML. The alternative to this, if you desire to have control over the HTML, is to edit pure HTML, with a preview on the side.

Including images to ActiveCampaign’s abundant full-screen editor is a clunky experience. You require separate text boxes for above and listed below the image. Lately I have actually started utilizing ActiveCampaign’s abundant text editor. They have some great design templates, however I still wish to send out the simplest e-mail possible. They do have some plain-looking emails, however they have some degree of minimal format, which you can’t remove – Can You Change A Field Type In Active Campaign?.

Can You Change A Field Type In Active Campaign?

But, with some changes, I can make my email pretty basic. I can make it instantly use up the whole window, and I can modify the typography to be slightly bigger, and have a little more prominent. The most discouraging part of ActiveCampaign’s abundant text editor is including images. Picture you have actually simply typed out an excellent email. Can You Change A Field Type In Active Campaign?.

You can’t simply add an image to a block of text. Rather, you have to produce two blocks of text: one for before the image, and one for after the image. If you have actually made any format modifications, you’ll have to keep an eye on those to stay constant. That’s one thing to deal with when you desire to include one image, however when you desire to include a number of, it ends up being a huge chore.

They even have a basic mage editor where you can crop the image – Can You Change A Field Type In Active Campaign?. MailChimp’s editor is the very best I’ve seen in all of the email marketing platforms I have actually tried. You have access to the underlying code, so you can produce a truly plain email, offered you make a fundamental template first.

Can You Change A Field Type In Active Campaign?

MailChimp’s built-in image editor is very effective. You can resize, crop, and include customized text to your images. I miss MailChimp’s email-editing experience (Can You Change A Field Type In Active Campaign?). It would save me a little time to have that same experience on ActiveCampaign. But the highly-customizable automations I can build on ActiveCampaign more than offset that prospective time savings.

ConvertKit’s email editing experience is extremely plain, however simple to navigate. Their design templates are limited, which is great with me, but their email editing experience is slightly easier because you can create inline images, and you can produce an absolutely plain email, and even modify the underlying HTML. If you wish to make some quick edits to some e-mails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an e-mail, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they suggested to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I desired to switch back and forth between numerous e-mails, I would intuitively be inclined open the very same automation in various tabs, then open the respective emails from each of those tabs.

Can You Change A Field Type In Active Campaign?

In the Automations section, there’s a “Manage Messages” location. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a new tab to more quickly edit your whole series. Can You Change A Field Type In Active Campaign?. Contrast that with ConvertKit’s Series.

Again, it would conserve me a great deal of time to have ConvertKit’s automation email modifying experience on ActiveCampaign – Can You Change A Field Type In Active Campaign?. But picking an email marketing platform resembles selecting a partner. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced division. Mentioning segmentation, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has restricted segmentation alternatives.

You can combine qualities with an AND/OR operator, and you can blend and match those groups of qualities with another AND/OR operator. With MailChimp, you can just sector by AND/OR, however MailChimp’s Pro plan enables more sophisticated segmenting, for an additional $199 a month. In my look for the ideal e-mail marketing platform, I saw many others, some of which I’ve currently mentioned.

Can You Change A Field Type In Active Campaign?

ConvertKit. If I weren’t on ActiveCampaign, I would probably be using ConvertKit. Their automations are a lot easier to build, though they aren’t as versatile as ActiveCampaign’s, and their divisions options aren’t as advanced either. They likewise don’t have goal tracking, or Message Variables. MailChimp. You currently understand that I changed from MailChimp to ActiveCampaign.