Active Campaign Woo Commerce Integration

Active Campaign Woo Commerce Integration

Active Campaign Woo Commerce IntegrationActive Campaign Woo Commerce Integration

You can likewise see whether the conclusion rate has increased or reduced, how long it takes for contacts to reach that objective, and you can browse all contacts to see who did and didn’t reach the goal. ActiveCampaign’s Message Variables is my favorite function. It saves me a lot of effort and time, and neither MailChimp nor ConvertKit (upgrade: 9/2020 ConvertKit now has ” snippets”) has a similar function.

Let’s state you have the given name of only a few of your contacts, which holds true with my list. I generally do not require a given name to register to my list, but in some cases I get a very first name, such as when somebody purchases an item. Wouldn’t it be good to greet your contacts by name, in the cases when you have it? You can do this, however it’s cumbersome.

I’m likewise filtering for generic terms included by other systems, such as a dash, or “Guest.” If they have a given name, I state “Hey,” and after that their given name. If they don’t, I simply state “Hey there,” (Active Campaign Woo Commerce Integration). By developing a Message Variable in ActiveCampaign, I can quickly alter my welcoming according to whether I have the contact’s very first name.

Active Campaign Woo Commerce Integration

I developed a variable that’s merely %greeting-hey%. If I have the contact’s name, it shows up in the email. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables really conserve me a lot of time is by allowing me utilize the same automation over and over again for my webinars, and I can quickly change out all of the details.

Active Campaign Woo Commerce IntegrationActive Campaign Woo Commerce Integration

Here vary for a webinar I run called “Bust Through Creative Blocks.” You can see I have a lot of various variables here, such as the date and time of the webinar, the price of the item, deal terms, coupon code, and more. Each time I run a brand-new webinar, I can alter each of these variables to match any schedule changes or deal changes.

And here it is in an e-mail. This message variable allows me to easily alter out a countdown timer. I did point out earlier that one of the cons of ActiveCampaign is their email editing experience. I switched from MailChimp, and MailChimp occurs to have the very best e-mail editing experience. I actually like to send easy e-mails.

Active Campaign Woo Commerce Integration

I have actually discovered that very tough to do with ActiveCampaign. For awhile, I was modifying emails in ActiveCampaign’s hybrid editor, which is rather cumbersome. For a long time, I utilized ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was activated by a basic template I produced. The user interface for the HTML editor looks like it was pulled from some totally free open-source task. Active Campaign Woo Commerce Integration.

However, including images is a bit of a chore. You have to select them from a file browser. There’s no drag and drop alternative. ActiveCampaign’s HTML e-mail editor requires that you make up entirely in HTML. The alternative to this, if you wish to have control over the HTML, is to edit pure HTML, with a sneak peek on the side.

Adding images to ActiveCampaign’s abundant full-screen editor is a clunky experience. You need separate text boxes for above and listed below the image. Recently I have started using ActiveCampaign’s abundant text editor. They have some nice templates, but I still wish to send out the simplest e-mail possible. They do have some plain-looking e-mails, but they have some degree of very little format, which you can’t get rid of – Active Campaign Woo Commerce Integration.

Active Campaign Woo Commerce Integration

But, with some modifications, I can make my e-mail quite standard. I can make it instantly take up the whole window, and I can tweak the typography to be slightly larger, and have a bit more prominent. The most frustrating part of ActiveCampaign’s rich full-screen editor is adding images. Envision you’ve simply typed out a fantastic e-mail. Active Campaign Woo Commerce Integration.

You can’t just include an image to a block of text. Instead, you need to develop 2 blocks of text: one for prior to the image, and one for after the image. If you have actually made any format changes, you’ll need to keep an eye on those to stay consistent. That’s something to handle when you desire to include one image, however when you wish to include numerous, it ends up being a big chore.

They even have a basic mage editor where you can crop the image – Active Campaign Woo Commerce Integration. MailChimp’s editor is the very best I have actually seen in all of the email marketing platforms I’ve attempted. You have access to the underlying code, so you can develop a really plain email, supplied you make a fundamental design template initially.

Active Campaign Woo Commerce Integration

MailChimp’s built-in image editor is incredibly powerful. You can resize, crop, and add customized text to your images. I miss out on MailChimp’s email-editing experience (Active Campaign Woo Commerce Integration). It would save me a little time to have that very same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than make up for that prospective time savings.

ConvertKit’s email editing experience is really plain, however easy to navigate. Their templates are limited, which is fine with me, but their e-mail editing experience is somewhat much easier in that you can develop inline images, and you can develop a totally plain email, and even modify the underlying HTML. If you wish to make some fast edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an email, and it takes me to the editor for that e-mail. Note that I can’t even Command + Click to open it in another tab. Whether they suggested to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wished to change back and forth between different e-mails, I would intuitively be inclined open the very same automation in various tabs, then open the particular e-mails from each of those tabs.

Active Campaign Woo Commerce Integration

In the Automations area, there’s a “Handle Messages” area. From here, you can see all of the messages in each of your automations. You can modify every one, or you can Command + Click to open each in a brand-new tab to more quickly edit your entire sequence. Active Campaign Woo Commerce Integration. Contrast that with ConvertKit’s Sequences.

Again, it would conserve me a great deal of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign – Active Campaign Woo Commerce Integration. But picking an e-mail marketing platform is like choosing a partner. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced division. Speaking of division, another factor I switched from MailChimp to ActiveCampaign was that MailChimp has restricted segmentation options.

You can combine attributes with an AND/OR operator, and you can blend and match those groups of characteristics with another AND/OR operator. With MailChimp, you can only section by AND/OR, however MailChimp’s Pro strategy enables more sophisticated segmenting, for an extra $199 a month. In my search for the ideal email marketing platform, I saw numerous others, some of which I’ve currently pointed out.

Active Campaign Woo Commerce Integration

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are much simpler to construct, though they aren’t as flexible as ActiveCampaign’s, and their segmentations alternatives aren’t as advanced either. They likewise do not have goal tracking, or Message Variables. MailChimp. You currently understand that I changed from MailChimp to ActiveCampaign.