Active Campaign Dashboard Show Deal Tasks

Active Campaign Dashboard Show Deal Tasks

Active Campaign Dashboard Show Deal TasksActive Campaign Dashboard Show Deal Tasks

You can also see whether the completion rate has increased or reduced, the length of time it considers contacts to reach that objective, and you can search all contacts to see who did and didn’t reach the goal. ActiveCampaign’s Message Variables is my favorite feature. It saves me a lots of effort and time, and neither MailChimp nor ConvertKit (upgrade: 9/2020 ConvertKit now has ” snippets”) has a similar function.

Let’s say you have the first name of only some of your contacts, which holds true with my list. I generally do not need a given name to register to my list, however sometimes I get a given name, such as when someone buys a product. Would not it be great to greet your contacts by name, in the events when you have it? You can do this, however it’s troublesome.

I’m also filtering for generic terms included by other systems, such as a dash, or “Visitor.” If they have a given name, I state “Hey,” and then their first name. If they do not, I simply state “Hey there,” (Active Campaign Dashboard Show Deal Tasks). By building a Message Variable in ActiveCampaign, I can quickly alter my greeting according to whether I have the contact’s given name.

Active Campaign Dashboard Show Deal Tasks

I developed a variable that’s simply %greeting-hey%. If I have the contact’s name, it reveals up in the email. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables truly save me a great deal of time is by enabling me use the exact same automation over and over again for my webinars, and I can rapidly alter out all of the information.

Active Campaign Dashboard Show Deal TasksActive Campaign Dashboard Show Deal Tasks

Here are variables for a webinar I run called “Bust Through Creative Blocks.” You can see I have a lot of different variables here, such as the date and time of the webinar, the cost of the product, offer terms, voucher code, and more. Each time I run a new webinar, I can change each of these variables to match any schedule modifications or offer changes.

And here it is in an email. This message variable allows me to quickly change out a countdown timer. I did discuss earlier that a person of the cons of ActiveCampaign is their email editing experience. I changed from MailChimp, and MailChimp occurs to have the best email editing experience. I really like to send out simple emails.

Active Campaign Dashboard Show Deal Tasks

I have actually discovered that extremely difficult to do with ActiveCampaign. For some time, I was modifying emails in ActiveCampaign’s hybrid editor, which is rather clunky. For a very long time, I used ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was triggered by a basic template I created. The user interface for the HTML editor looks like it was pulled from some complimentary open-source job. Active Campaign Dashboard Show Deal Tasks.

Nevertheless, including images is a little a chore. You need to select them from a file internet browser. There’s no drag and drop option. ActiveCampaign’s HTML email editor requires that you compose totally in HTML. The alternative to this, if you wish to have control over the HTML, is to edit pure HTML, with a sneak peek on the side.

Including images to ActiveCampaign’s abundant text editor is a clunky experience. You require different text boxes for above and listed below the image. Recently I have begun utilizing ActiveCampaign’s rich full-screen editor. They have some good design templates, but I still wish to send out the plainest e-mail possible. They do have some plain-looking emails, but they have some degree of very little formatting, which you can’t get rid of – Active Campaign Dashboard Show Deal Tasks.

Active Campaign Dashboard Show Deal Tasks

But, with some modifications, I can make my email pretty fundamental. I can make it automatically take up the entire window, and I can fine-tune the typography to be somewhat bigger, and have a bit more prominent. The most discouraging part of ActiveCampaign’s rich full-screen editor is including images. Envision you’ve just typed out a fantastic e-mail. Active Campaign Dashboard Show Deal Tasks.

You can’t just include an image to a block of text. Instead, you need to produce 2 blocks of text: one for prior to the image, and one for after the image. If you’ve made any formatting changes, you’ll have to watch on those to remain consistent. That’s one thing to deal with when you desire to add one image, however when you desire to include numerous, it becomes a huge chore.

They even have a standard mage editor where you can crop the image – Active Campaign Dashboard Show Deal Tasks. MailChimp’s editor is the very best I’ve seen in all of the email marketing platforms I’ve attempted. You have access to the underlying code, so you can produce a really plain email, supplied you make a standard template first.

Active Campaign Dashboard Show Deal Tasks

MailChimp’s integrated image editor is very powerful. You can resize, crop, and add customized text to your images. I miss out on MailChimp’s email-editing experience (Active Campaign Dashboard Show Deal Tasks). It would conserve me a little time to have that exact same experience on ActiveCampaign. But the highly-customizable automations I can construct on ActiveCampaign more than offset that prospective time cost savings.

ConvertKit’s email modifying experience is really plain, however simple to browse. Their templates are restricted, which is fine with me, but their email editing experience is a little much easier because you can create inline images, and you can develop a totally plain email, and even modify the underlying HTML. If you wish to make some fast edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an e-mail, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they meant to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wished to switch back and forth in between various emails, I would intuitively be inclined open the same automation in numerous tabs, then open the respective e-mails from each of those tabs.

Active Campaign Dashboard Show Deal Tasks

In the Automations section, there’s a “Handle Messages” location. From here, you can see all of the messages in each of your automations. You can edit every one, or you can Command + Click to open each in a brand-new tab to more quickly modify your whole sequence. Active Campaign Dashboard Show Deal Tasks. Contrast that with ConvertKit’s Series.

Again, it would save me a lot of time to have ConvertKit’s automation email modifying experience on ActiveCampaign – Active Campaign Dashboard Show Deal Tasks. But selecting an e-mail marketing platform is like selecting a partner. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced division. Mentioning segmentation, another factor I switched from MailChimp to ActiveCampaign was that MailChimp has restricted division options.

You can combine characteristics with an AND/OR operator, and you can mix and match those groups of characteristics with another AND/OR operator. With MailChimp, you can just sector by AND/OR, nevertheless MailChimp’s Pro plan allows more sophisticated segmenting, for an extra $199 a month. In my search for the perfect e-mail marketing platform, I saw many others, some of which I’ve already mentioned.

Active Campaign Dashboard Show Deal Tasks

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are a lot easier to construct, though they aren’t as versatile as ActiveCampaign’s, and their segmentations choices aren’t as advanced either. They also do not have objective tracking, or Message Variables. MailChimp. You already understand that I changed from MailChimp to ActiveCampaign.