Active Campaign Contact Didn’T Get Automation Email

Active Campaign Contact Didn’T Get Automation Email

Active Campaign Contact Didn'T Get Automation EmailActive Campaign Contact Didn’T Get Automation Email

You can also see whether the conclusion rate has increased or decreased, the length of time it takes for contacts to reach that objective, and you can browse all contacts to see who did and didn’t reach the objective. ActiveCampaign’s Message Variables is my favorite function. It conserves me a heap of effort and time, and neither MailChimp nor ConvertKit (upgrade: 9/2020 ConvertKit now has ” snippets”) has a similar feature.

Let’s say you have the first name of only a few of your contacts, which holds true with my list. I normally do not need a first name to sign up to my list, however often I get a first name, such as when someone purchases a product. Would not it be nice to greet your contacts by name, in the cases when you have it? You can do this, however it’s cumbersome.

I’m likewise filtering for generic terms added by other systems, such as a dash, or “Guest.” If they have a given name, I say “Hey,” and after that their given name. If they do not, I just state “Hey there,” (Active Campaign Contact Didn’T Get Automation Email). By building a Message Variable in ActiveCampaign, I can quickly alter my greeting according to whether I have the contact’s given name.

Active Campaign Contact Didn’T Get Automation Email

I produced a variable that’s just %greeting-hey%. If I have the contact’s name, it reveals up in the email. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables actually save me a lot of time is by enabling me use the exact same automation over and over once again for my webinars, and I can quickly change out all of the information.

Active Campaign Contact Didn'T Get Automation EmailActive Campaign Contact Didn’T Get Automation Email

Here vary for a webinar I run called “Bust Through Creative Blocks.” You can see I have a bunch of various variables here, such as the date and time of the webinar, the price of the item, offer terms, voucher code, and more. Each time I run a brand-new webinar, I can alter each of these variables to match any schedule modifications or offer changes.

And here it is in an email. This message variable allows me to easily alter out a countdown timer. I did discuss earlier that one of the cons of ActiveCampaign is their email modifying experience. I changed from MailChimp, and MailChimp takes place to have the finest e-mail modifying experience. I really like to send out easy emails.

Active Campaign Contact Didn’T Get Automation Email

I have actually found that really difficult to do with ActiveCampaign. For some time, I was editing e-mails in ActiveCampaign’s hybrid editor, which is rather clunky. For a long time, I used ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was set off by a basic design template I created. The user interface for the HTML editor appears like it was pulled from some totally free open-source project. Active Campaign Contact Didn’T Get Automation Email.

However, including images is a little bit of a chore. You have to select them from a file browser. There’s no drag and drop alternative. ActiveCampaign’s HTML e-mail editor requires that you compose completely in HTML. The alternative to this, if you desire to have control over the HTML, is to edit pure HTML, with a sneak peek on the side.

Including images to ActiveCampaign’s abundant text editor is a clunky experience. You require separate text boxes for above and listed below the image. Recently I have begun utilizing ActiveCampaign’s rich full-screen editor. They have some good design templates, but I still wish to send out the simplest email possible. They do have some plain-looking e-mails, however they have some degree of very little format, which you can’t eliminate – Active Campaign Contact Didn’T Get Automation Email.

Active Campaign Contact Didn’T Get Automation Email

But, with some adjustments, I can make my e-mail pretty standard. I can make it instantly use up the whole window, and I can tweak the typography to be somewhat larger, and have a little bit more prominent. The most frustrating part of ActiveCampaign’s rich text editor is adding images. Picture you’ve simply typed out a fantastic e-mail. Active Campaign Contact Didn’T Get Automation Email.

You can’t just add an image to a block of text. Instead, you have to develop two blocks of text: one for prior to the image, and one for after the image. If you have actually made any formatting modifications, you’ll need to keep an eye on those to stay constant. That’s one thing to handle when you desire to include one image, however when you desire to include a number of, it ends up being a big chore.

They even have a fundamental mage editor where you can crop the image – Active Campaign Contact Didn’T Get Automation Email. MailChimp’s editor is the best I have actually seen in all of the e-mail marketing platforms I have actually tried. You have access to the underlying code, so you can create a genuinely plain email, provided you make a standard template initially.

Active Campaign Contact Didn’T Get Automation Email

MailChimp’s built-in image editor is extremely powerful. You can resize, crop, and add custom text to your images. I miss MailChimp’s email-editing experience (Active Campaign Contact Didn’T Get Automation Email). It would conserve me a little time to have that exact same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than make up for that potential time cost savings.

ConvertKit’s email modifying experience is very plain, but simple to browse. Their design templates are restricted, which is great with me, but their email modifying experience is a little much easier because you can create inline images, and you can develop a totally plain email, and even edit the underlying HTML. If you want to make some quick edits to some e-mails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click on an email, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they indicated to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wished to switch back and forth in between different emails, I would intuitively be inclined open the same automation in different tabs, then open the particular emails from each of those tabs.

Active Campaign Contact Didn’T Get Automation Email

In the Automations section, there’s a “Manage Messages” location. From here, you can see all of the messages in each of your automations. You can modify every one, or you can Command + Click to open each in a brand-new tab to more quickly modify your whole series. Active Campaign Contact Didn’T Get Automation Email. Contrast that with ConvertKit’s Series.

Once again, it would conserve me a great deal of time to have ConvertKit’s automation email editing experience on ActiveCampaign – Active Campaign Contact Didn’T Get Automation Email. But selecting an e-mail marketing platform is like selecting a partner. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced segmentation. Speaking of segmentation, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has limited segmentation choices.

You can combine attributes with an AND/OR operator, and you can blend and match those groups of qualities with another AND/OR operator. With MailChimp, you can only sector by AND/OR, however MailChimp’s Pro strategy permits more advanced segmenting, for an extra $199 a month. In my search for the best email marketing platform, I saw lots of others, a few of which I’ve already pointed out.

Active Campaign Contact Didn’T Get Automation Email

ConvertKit. If I weren’t on ActiveCampaign, I would probably be utilizing ConvertKit. Their automations are much simpler to build, though they aren’t as flexible as ActiveCampaign’s, and their segmentations choices aren’t as advanced either. They likewise do not have objective tracking, or Message Variables. MailChimp. You currently understand that I switched from MailChimp to ActiveCampaign.